Understanding social media : the effect of belief type and product on consumers' social media use - Micu, Camelia C.; Micu, Camelia C.; Sciandra, Michael R.; Micu, Anca. (USA ; Taylor & Francis Group, 2019)
Journal of Marketing Theory and Practices, vol. 27, no. 1, pages 55-66, Winter 2019.
Keywords: Information & communications technology; Social media; Consumers