Understanding social media : the effect of belief type and product on consumers' social media use /
Camelia C. Micu, Michael R. Sciandra, and Anca Micu.
- USA ; Taylor & Francis Group, Winter 2019.
- volume 27, pages 55-66, illustration.
Journal of Marketing Theory and Practices, vol. 27, no. 1, pages 55-66, Winter 2019.
Information & communications technology. Social media. Consumers.