Mediating role of guest's attitude toward the impact of UGC benefits on purchase intention of restaurants; : extending social action and control theories /
Ashaq Hussain Najar, and Abdul Hamid Rather.
- USA ; Taylor and Francis Group, LLC , May-June 2021.
- Volume 24, pages 249-273 : illustration ; 26 cm.
Journal of Foodservice Business Research, vol. 24, no. 3, pages 249-273, May-June 2021.
Guest attitude. Hotel restaurants. Purchase intention.
DPer 647.95 J826 January-December 2021 v. 24 n. 1-6