Nair, Girish K.

Dynamics of pricing and non-pricing strategies, revenue management performance and competitive advantage in hotel industry / Girish K. Nair. - Amsterdam ; Elsevier, September 2019. - Volume 66, pages 287-297, illustration.

International Journal of Hospitality Management, v. 81, pages 287-297, August 2019.


Revenue management.
Demand based pricing.
Optional product pricing.

DPer 647.94068 In821 August-October 2019