Kim, Jewon.  <br/><br/>
How well does advertising work on restaurant performance? a dynamic and quadratic approach / 
Jewon Kim, Jinhyun Jun, and Liang (Rebecca) Tang. 
 - Amsterdam ;  Elsevier,   Agust 2019. 
 - Volume 66, pages 11-20 :  illustration ;  28 cm. 
<br/><br/> International Journal of Hospitality Management, vol. 81, pages 11-20, August 2019. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Quadratic relationship.<br/>Restaurant industry.
<br/><br/><label>Dewey Class. No.: </label>DPer 647.94068 In821 August-October  2019 v. 81-83