Marshall, Greg W. <br/><br/>
Marketing management / 
Greg W. Marshall and Mark W. Johnston. 
 - Fourth edition. 
 - New York :  McGraw Hill, LLC.,  ©2023. 
 - xxiv, 451 pages :  color illustrations ;  27 cm. 
<br/><br/> Includes glossary and index. 
<br/><br/><label>ISBN: </label>9781260598230 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing --Management.
<br/><br/><label>Dewey Class. No.: </label>DC 658.8 M355 2023