Montejo, Shiela Mae D.

The mediating effect of brand image on the relationship between counterfeit product quality and purchase intention / Shiela Mae D. Montejo, Caryle Kaye A. Tesorio, Fiel Mariel T. Yuson, and Mark Dariel B. Bonuelos. - Philippines ; University of Mindanao, 2022. - volume 14, pages 228-251, illustration.

Research Journal, v. 14, iss. 1, pages 228-251, 2022.