TY  - BOOK
AU  - Reich, Brandon J.
AU  - Reich, Brandon J. 
AU  - Yuan, Hong 
TI  - A shared understanding: redefining "sharing" from a consumer perspective 
U1  - DPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4 
PY  - 2019///
CY  - USA
PB  - Taylor & Francis Group, 
KW  - Consumers
KW  - Perspective
N1  - Journal of Marketing Theory and Practice, vol. 27, no. 4, pages 430-444, Fall 2019
ER  -