Barnes, Donald C.

Customer delight : a review and agenda for research / Donald C.Barnes and Alexandra Krallman. - USA ; Taylor & Francis Group, Spring 2019. - volume 27, pages 174-195, illustration.

Journal of Marketing Theory and Practice, vol. 27, no. 2, pages 174-195, Spring 2019.


Customer services.
Customer relations.
Service industries.

DPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4