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What drives m-shoppers to continue using mobile devices to buy? / Paula Rodríguez-Torrico, Sonia San-Martín, and Rebeca San José-Cabezudo. - USA ; Taylor & Francis Group, Winter 2019. - volume 27, pages 83-102, illustration.

Journal of Marketing Theory and Practices, vol. 27, no. 1, pages 83-102, Winter 2019.


Mobile commerce.
Consumers.

DPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4