Sciandra, Michael R. <br/><br/>
Money talks, but will consumers listen? referral reward programs and the likelihood of recommendation acceptance / 
Michael R. Sciandra. 
 - USA ;  Taylor & Francis Group,   Winter 2019. 
 - volume 27, pages 67-82,  illustration. 
<br/><br/> Journal of Marketing Theory and Practices, vol. 27, no. 1, pages 67-82, Winter 2019.  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers.<br/>Consumer behavior.
<br/><br/><label>Dewey Class. No.: </label>DPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4