TY - BOOK AU - Guillet, Basak Denizci. AU - Guillet, Basak Denizci. AU - Kozak, Metin. AU - Kucukusta, Deniz. TI - It's in the air: aroma marketing and affective response in the hotel world U1 - DPer 647.94068 In821 January-December 2019 v. 20 n. 1-4 PY - 2019/// CY - United Kingdom PB - Taylor & Francis Group KW - Marketing KW - Hotel management N1 - International Journal of Hospitality & Tourism Administration, vol. 20, no. 1, pages 1-14, January-March 2019 ER -