TY - BOOK AU - Zahay, Debra. AU - Zahay, Debra. TI - Advancing research in digital and social media marketing U1 - DPer 658.8 J826 Winter-Spring 2021 v. 29 n. 1-2 PY - 2021/// CY - USA PB - Taylor & Francis Group, N1 - Journal of Marketing Theory and Practice, vol. 29, pages 125-139, Winter 2021 ER -