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Consumer culture theory's future in marketing /
Joonas Rokka.
- USA ; Taylor & Francis Group, Winter 2021.
- volume 29, pages 114-124, illustration.
Journal of Marketing Theory and Practice, vol. 29, pages 114-124, Winter 2021.
DPer 658.8 J826 Winter-Spring 2021 v. 29 n. 1-2