Phillips, Diane M.,  <br/><br/>
Marketing strategy & management / 
Diane M. Phillips. 
 - Los Angeles :   SAGE,   ©2023. 
 - [xvii], 526 pages :   color illustrations ;   26 cm. 
<br/><br/> Includes bibliographical references and index.<br/> 
<br/><br/><label>ISBN: </label>9781529778564 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing   --Management. <br/>Strategic planning. 
<br/><br/><label>Dewey Class. No.: </label>DC 658.802  / P541 2023