TY - BOOK AU - Zahay, Debra. AU - Roberts, Mary Lou, AU - Parker, Janna M., AU - Barker, Melissa S., AU - Barker, Donald I., TI - Social media marketing: a strategic approach SN - 9789815059465 U1 - DC 658.872 PY - 2023/// CY - Australia PB - Cengage KW - Internet marketing. KW - Social media KW - Marketing. N1 - Includes index ER -