TY  - BOOK
AU  - Wang, Xuhui.
AU  - Wang, Xuhui.
AU  - Tauni, Muhammad Zubair.
AU  - Zhang, Qilin.
AU  - Ali, Ayaz.
AU  - Ali, Fayaz.
TI  - Does buyer-seller personality match enhance impulse buying? A green marketing context
U1  - DPer 658.8005 J826 Winter-Fall 2020 v. 28 n. 1-4 
PY  - 2020///
CY  - Philadelphia ; 
PB  - Taylor & Francis Group , 
KW  - Marketing. 	
KW  - Shopping
N1  - Journal of Marketing Theory and Practice, vol. 28, no. 4, pages 436-446, Fall 2020
ER  -