Rahman, Mahabubur. <br/><br/>
Dynamic marketing productivity and firm intangible value :	  insights from airlines industry / 
Mahabubur Rahman. 
 - Philadelphia ;  Taylor & Francis Group ,   Summer 2020. 
 - Volume 28, pages 342-355 :  illustration ;  28 cm. 
<br/><br/> Journal of Marketing Theory and Practice, vol. 28, no. 3, pages 342-355, Summer 2020. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing. 	<br/>Values.
<br/><br/><label>Dewey Class. No.: </label>DPer 658.8005 J826 Winter-Fall 2020 v. 28 n. 1-4