TY  - BOOK
AU  - Donthu, Naveen.
AU  - Donthu, Naveen.
AU  - Kumar, Satish.
AU  - Pattnaik, Debidutta.
AU  - Campagna, Christopher.
TI  - Journal of marketing theory and practice :	: a retrospective of 2005-2019 
U1  - DPer 658.8005 J826 Winter-Fall 2020 v. 28 n. 1-4 
PY  - 2020///
CY  - Philadelphia ; 
PB  - Taylor & Francis Group , 
KW  - Marketing. 	
KW  - Periodicals
N1  - Journal of Marketing Theory and Practice, vol. 28, no. 2, pages 117-137, Spring 2020
ER  -