Steenburg, Eric Van.

Unplanned purchase decision making under simultaneous financial and time pressure / Eric Van Steenburg and Iman Naderi. - Philadelphia ; Taylor & Francis Group , Winter 2020. - Volume 28, pages 98-116 : illustration ; 28 cm.

Journal of Marketing Theory and Practice, vol. 28, no. 1, pages 98-116, Winter 2020.


Purchasing.
Research.

DPer 658.8005 J826 Winter-Fall 2020 v. 28 n. 1-4