Signori, Paola. <br/><br/>
Revealing the unique blend of meanings in corporate identity :	  an application of the semiotic square / 
Paola Signori and Daniel J. Flint. 
 - Philadelphia ;   Taylor & Francis Group ,   Winter 2020. 
 - Volume 28, pages 26-42 :  illustration ;  28 cm. 
<br/><br/> Journal of Marketing Theory and Practice, vol. 28, no. 1, pages 26-42, Winter 2020. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing. 	<br/>Management.	<br/>Business.
<br/><br/><label>Dewey Class. No.: </label>DPer 658.8005 J826 Winter-Fall 2020 v. 28 n. 1-4