Foroudi, Pantea.

Influence of brand signature, brand awareness, brand attitude, brand reputation on hotel industry's brand performance / Pantea Foroudi. - Amsterdam : Elsevier, ŠJanuary 2019. - v 76PA, pages 271-285 : illustrations.


Hospitality industry.

DPer 910.46 T156 2019 v76PA-76PB