Hair, Joseph F. <br/><br/>
Essentials of marketing analytics / 
Joseph F. Hair, Dana E. Harrison and Haya Ajjan.  
 - New York :  McGrawHill,   ©2022. 
 - xviii, 462 pages :  illustrations ;  25 cm. 
<br/><br/> Includes glossary and index. 
<br/><br/><label>ISBN: </label>9781260597745 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing  --Management.
<br/><br/><label>Dewey Class. No.: </label>DC 658.83  / H127