Hair, Joseph F.   Jr. <br/><br/>
Marketing research:  in a digital information environment/ 
Joseph F. Hair, Jr., Robert P. Bush, and David J. Ortinau. 
 - 4th edition. 
 - Boston:  McGraw-Hill,  c2009. 
 - xxiv, 690 pages;  25 cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>978-0-07-340470-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.<br/>Research, Marketing.
<br/><br/><label>Dewey Class. No.: </label>DC 658.83  / H12m