TY - BOOK AU - Gabutero, Lorenz Angelo T. AU - Gabutero, Lorenz Angelo T. AU - Nebria, Christian Vincent R. AU - Langomes, Menzi D. TI - Consumer buying behavior affecting Consumer willingness to buy gadget in Digos City / U1 - UT 1197 2018 PY - 2018/// CY - Digos City PB - UMDC KW - Business Administration KW - Marketing Management KW - Undergraduate thesis ER -