TY  - BOOK
AU  - Theaker, Alison. 
AU  - Yaxley, Heather.
TI  - The public relations strategic toolkit: An essential guide to successful public relations practice
SN  - 978-1-138-67867-5
U1  - DC 659.2 2018
PY  - 2018///
CY  - New York
PB  - Routledge
KW  - Corporations
KW  - Public relations
KW  - Business communication
N1  - includes appendices, bibliography and index
ER  -