TY  - BOOK
AU  - Hardy, Jonathan.
AU  - Powell, Helen
AU  - Macrury, Iain 
TI  - The advertising handbook
SN  - 978-1-138-67883-5
U1  - DC 659.121 2018
PY  - 2018///
CY  - London
PB  - Routledge
KW  - Advertising
KW  - Handbook, manuals, etc
N1  - includes glossary and index
ER  -