Hardy, Jonathan. <br/><br/>
The advertising handbook/ 
edited by Jonathan Hardy, Helen Powell,Iain Macrury 
 - Fourth Edition 
 - London:  Routledge,  ©2018. 
 - xxii, 280 pages:  illustrations;  25 cm. 
<br/><br/> includes glossary and index. 
<br/><br/><label>ISBN: </label>978-1-138-67883-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Handbook, manuals, etc.
<br/><br/><label>Dewey Class. No.: </label>DC 659.121  / H222