Hackley, Chris <br/><br/>
Advertising and promotion/ 
Chris Hackley and Rungpaka Amy Hackley. 
 - 4th edition 
 - Los Angeles:  Sage,  c2018. 
 - vi, 370 pages:  illustrations;  24 cm. 
<br/><br/> Includes glossary, references and index. 
<br/><br/><label>ISBN: </label>9781473997998 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Sales promotion.<br/>Communication in marketing.
<br/><br/><label>Dewey Class. No.: </label>DC 659.1  / H116