Managing product and service development: text and cases/ Stefan Thomke.
Material type:
TextPublication details: Boston: McGraw-Hill/Irwin, c2007.Description: vi, 592 pages: illustrations; 23 cmISBN: - 9780071107556
- 2007 DC 658.8 T36m
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Circulation
|
UM Digos College - LIC | Circulation | DC 658.8 T36m 2007 (Browse shelf(Opens below)) | Available | 19882 |
Browsing UM Digos College - LIC shelves, Collection: Circulation Close shelf browser (Hides shelf browser)
| DC 658.8 Sch6 1988 Marketing : | DC 658.8 St1 1978 Fundamentals of marketing / | DC 658.8 St1 1987 Fundamentals of marketing/ | DC 658.8 T36m 2007 Managing product and service development: | DC 658.8 T413 2022 Illustrated handbook of applied marketing / | DC 658.8 T88 2024 Principles of marketing : | DC 658.8 Z372 2024 Services marketing : |
Includes index.
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