International marketing strategy: (Record no. 5119)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00705nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250214062522.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 161011b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1844800253 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 2004 |
| Classification number | DC 658.848 |
| Item number | D72i |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 15936 |
| Personal name | Doole, Isobel |
| 245 ## - TITLE STATEMENT | |
| Title | International marketing strategy: |
| Remainder of title | analysis, development and implementation/ |
| Statement of responsibility, etc. | Isobel Doole and Robin Lowe. |
| 250 ## - EDITION STATEMENT | |
| Remainder of edition statement | 4th edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Australia: |
| Name of publisher, distributor, etc. | Thomson, |
| Date of publication, distribution, etc. | c2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 445 pages: |
| Other physical details | illustrations; |
| Dimensions | 28 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing strategy. |
| 9 (RLIN) | 15937 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 15938 |
| Topical term or geographic name as entry element | Export marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 15939 |
| Personal name | Lowe, Robin |
| Relator term | Author |
| 365 ## - TRADE PRICE | |
| Price amount | 4897.00 |
| Currency code | Php |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Circulation |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Circulation | UM Digos College - LIC | UM Digos College - LIC | 08/27/2004 | Purchased | DC 658.848 D72i 2004 | 17582 | 05/15/2025 | 10/11/2016 | Circulation |