MARC details
| 000 -LEADER |
| fixed length control field |
01315cam a22003254a 4500 |
| 001 - CONTROL NUMBER |
| control field |
12236930 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20161011132902.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
001121s2001 ilua 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
00067572 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0658001450 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.126 |
| Item number |
.S757 2001 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
DC 658.8/4 |
| Edition number |
2001 |
| Item number |
St7 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Stone, Bob, |
| Dates associated with a name |
1918-2007. |
| 245 10 - TITLE STATEMENT |
| Title |
Successful direct marketing methods/ |
| Statement of responsibility, etc. |
Bob Stone and Ron Jacobs. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
7th edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc. |
Chicago, Ill.: |
| Name of publisher, distributor, etc. |
McGraw-Hill, |
| Date of publication, distribution, etc. |
c2001. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxviii, 579 pages: |
| Other physical details |
illustrations; |
| Dimensions |
25 cm. |
| 500 ## - GENERAL NOTE |
| General note |
Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Direct marketing. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Jacobs, Ron |
| Dates associated with a name |
1948- |
| 9 (RLIN) |
15935 |
| Relator term |
Author |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Contributor biographical information |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/bios/mh042/00067572.html">http://www.loc.gov/catdir/bios/mh042/00067572.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/description/mh021/00067572.html">http://www.loc.gov/catdir/description/mh021/00067572.html</a> |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/mh021/00067572.html">http://www.loc.gov/catdir/toc/mh021/00067572.html</a> |
| 365 ## - TRADE PRICE |
| Price amount |
3600.00 |
| Currency code |
Php |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ocip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Circulation |