UM Logo

Social media marketing : (Record no. 19260)

MARC details
000 -LEADER
fixed length control field 00809nam a2200229 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221212b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789815059465
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number DC 658.872
Item number Z133 2023
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zahay, Debra.
9 (RLIN) 46974
245 ## - TITLE STATEMENT
Title Social media marketing :
Remainder of title a strategic approach /
Statement of responsibility, etc. Debra Zahay, and four others.
250 ## - EDITION STATEMENT
Edition statement Third edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Australia :
Name of publisher, distributor, etc. Cengage,
Date of publication, distribution, etc. ©2023.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 328 pages :
Other physical details color illustrations ;
Dimensions 27 cm.
500 ## - GENERAL NOTE
General note Includes index.<br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
9 (RLIN) 46975
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media
General subdivision Marketing.
9 (RLIN) 46976
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Roberts, Mary Lou,
Relator term author.
9 (RLIN) 52894
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Parker, Janna M.,
Relator term author.
9 (RLIN) 52895
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Barker, Melissa S.,
Relator term author.
9 (RLIN) 52896
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Barker, Donald I.,
Relator term author.
9 (RLIN) 10478
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Circulation
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Circulation UM Digos College - LIC UM Digos College - LIC 07/19/2023 Purchased 9300.00   DC 658.872 Z133 2023 27864 05/15/2025 02/21/2024 Circulation