Advertising concepts and applications / (Record no. 18454)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00641nam a2200193 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241005062522.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231120b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781984679451 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 2023 |
| Classification number | DC 659.1 |
| Item number | T413 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | 3G E-Learning. |
| 9 (RLIN) | 33638 |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising concepts and applications / |
| Statement of responsibility, etc. | 3G E-learning. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Second edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | United States of America : |
| Name of publisher, distributor, etc. | 3G E-learning, |
| Date of publication, distribution, etc. | ©2023. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 454 pages : |
| Other physical details | color illustrations ; |
| Dimensions | 26 cm. |
| Accompanying material | 1 compact disc. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index and references. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 9 (RLIN) | 50097 |
| 710 ## - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | 3G E-learning. |
| 9 (RLIN) | 33638 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Circulation |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Circulation | UM Digos College - LIC | UM Digos College - LIC | Book Cart | 08/08/2023 | Purchased | 6080.00 | 3 | DC 659.1 T413 2023 | 27261 | 05/15/2025 | 11/22/2024 | 11/20/2023 | Circulation |