Marketing for hospitality and tourism/ (Record no. 118)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00744nam a2200301Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190920091802.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 151016s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9.7893325183e+012 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | LIC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | DC 338.4791 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | K84m |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 9 (RLIN) | 39847 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing for hospitality and tourism/ |
| 245 ## - TITLE STATEMENT | |
| Statement of responsibility, etc. | Philip Kotler |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | India |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Dorling Kindersley Pvt. Ltd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc. | c2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 629 pages; |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | illustrations |
| 300 ## - PHYSICAL DESCRIPTION | |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Tourism |
| General subdivision | Marketing |
| 9 (RLIN) | 39848 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | James Makens |
| 9 (RLIN) | 39849 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | John T. Bowen |
| 9 (RLIN) | 39850 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Institution code [OBSOLETE] | DDC |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Circulation |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Circulation | UM Digos College - LIC | UM Digos College - LIC | 08/28/2015 | Purchased | 3 | DC 338.4791 K84m 2014 | 23503 | 05/15/2025 | 11/20/2017 | 1 | 10/24/2015 | Circulation |