UM Logo

A study guide to accompany marketing /

Bovee, Courtland L., author.

A study guide to accompany marketing / Courtland L. Bovee, Michael J. Houston, John V. Thill. - Second edition. - New York : McGraw-Hill, ©1995. - vii, 286 pages : 28 cm.

0070069115


Marketing.

DC 658.8076 / B66