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The influence of product attributes on consumer purchase decision on appliance centers in Digos City/

Tiongson, April Rose P.

The influence of product attributes on consumer purchase decision on appliance centers in Digos City/ April Rose P. Tiongson, Novee Diane Q. quirit and Ray John P. Loyola. - Digos City: UMDC September 2014. - 57 pages; 30 cm.

Subjects--Topical Terms:
Business Administration--Undergraduate thesis.--Marketing Management

Dewey Class. No.: UT 0654 / T49

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