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Customers' preference for mobile baking channels : a conjoint analysis /

Liporgo, Hector Jay M.

Customers' preference for mobile baking channels : a conjoint analysis / Hector Jay M. Liporgo, Asnia M. Macud, Mark Adrian A. Ybanez, and Freddy C. Navarro. - Philippines ; University of Mindanao, 2022. - volume 14, pages 252-267, illustration.

Research Journal, v. 14, iss. 1, pages 252-267, 2022.

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