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Principles and practices in marketing in the philippine setting /

Go, Josiah.

Principles and practices in marketing in the philippine setting / Josiah Go and Chiqui Escareal-Go. - Quezon City : Josiah and Carolina Go Foundation, Inc., ©2018. - xiv, 491 pages : illustrations ; 25 cm.

Includes references, glossary, appendices, and index.

ISBN: 9789710596058

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: DFil 658.8 G533 2018

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