How hospitality brands grow :
Lynn, Michael
How hospitality brands grow : what hospitality marketers should know about Andrew Ehrenberg's work (invited paper for 'luminaries' special issue of international journal of hospitality management) / Michael Lynn. - Amsterdam : Elsevier, ©January 2019. - v 76PB, pages 70-80 : illustrations.
How hospitality brands grow : what hospitality marketers should know about Andrew Ehrenberg's work (invited paper for 'luminaries' special issue of international journal of hospitality management) / Michael Lynn. - Amsterdam : Elsevier, ©January 2019. - v 76PB, pages 70-80 : illustrations.
