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Marketing management/

Marshall, Greg W.

Marketing management/ Greg W. Marshall - International Edition - New York: McGraw-Hill Education, c2010. - xxvi, 644 pages: Colored illustrations; 27.8 cm.

Includes glossary and index.

ISBN: 9780071288651

Subjects--Topical Terms:
Marketing--management

Dewey Class. No.: DC 658.8 / M35

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