Event management: envision, execute, evaluate/ Germaine Angelica Salvador
Material type:
TextSeries: SAGE key conceptsPublication details: Quezon City: C & E Publishing, c2016.Edition: 2nd EditionDescription: xiii, 223 pages: color illustrations; 26 cmContent type: - text
- unmediated
- volume
- 978-971-98-0443-7
- DFil 394.2 2016 Sa38e
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Filipiniana
|
UM Digos College - LIC | Filipiniana | DFil 394.2 Sa38e 2016 (Browse shelf(Opens below)) | Available | 24577 |
Includes bibliographical references and index.
Includes bibliographical references (pages 163-194).
Authenticity -- Bidding -- Community festivals -- Definitions -- Economic impact -- Emergent economies -- European city of culture -- Evaluation -- Event management -- Experience -- Festival -- Identity -- Innovation -- Leveraging -- Marketing -- MICE/MEEC -- Motivation -- Olympic games -- Place marketing -- Planning -- Policy -- Power and politics -- Regeneration -- Regional development -- Risk management -- Service quality -- Social capital -- Social function -- Social impacts -- Sponsorship -- Sports events -- Stakeholders -- Sustainable events -- Tourism -- Volunteering.
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