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Dictionary of marketing communications / Norman A. Govoni.

By: Material type: TextTextPublication details: Thousand Oaks, Calif. : Sage, c2004.Description: v, 249 pages ; 24 cmISBN:
  • 0761927700 (hard)
  • 0761927719 (paper)
Subject(s): DDC classification:
  • DRef 380.103 2004 G74d
LOC classification:
  • HF5412 .G68 2004
Online resources:
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Item type Current library Collection Call number Status Date due Barcode
Reference Reference UM Digos College - LIC Reference DRef 380.103 G74d 2004 (Browse shelf(Opens below)) Not for loan 18231

Includes bibliographical references.

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